Search Engine optimization in Idaho Falls.

Outrun Studio is a top online marketing agency in Idaho Falls. We specialize in search engine optimization, web design, graphic design, and pay-per-click advertisement. From developing an SEO marketing strategy to deploying it, we do it all. 

Are you a business owner in Idaho Falls looking to boost your online presence? We want to help you succeed, and that’s why we will work with you to help you make the most of your online presence.  

Optimizing your website for SEO gives you an edge over your competition and allows you to spend less time and money on other forms of advertisement. Wether is it used alone or with other marketing strategies, SEO can help to grow your business more than you thought possible! 

Search Engine Optimization can be quite a daunting task, especially if you are starting from scratch with no real training.
Let Outrun Studio take care of it for you! Read on below to discover more and find out why we are the best! 

what is SEO and why do I need it?

On Google, Bing, Yahoo, and other main search engines, there are three different categories of links and search results.  

  1. The top results are usually paid ads, which have been generated with the use of Search Engine Marketing (SEM) another service that I offer.

  2. Google search will often show you what is called a local map pack. (if your business doesn't appear in the map pack for keywords related to what you offer, you will need a Local citation and local SEO optimization)

  3. The rest of the results are called Organic search results, Search Engine Optimization(SEO) is the process of optimizing a website so that it appears in those Organic results. The more your website content is optimized for certain search terms, the higher it will appear in the search engine results page and the more visits you will receive.

A strong SEO strategy will help you promote your local business by getting in front of people who are actively looking for the type of service or product that you offer.

SEO strategy on a napkin

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Why SEO is so crucial for your business

Search engine optimization is essential for small businesses. SEO allows search engines to more effectively and efficiently crawl your website and allows your site to rank higher in search engine results. This provides your business with more organic traffic, and therefore, more exposure and sales. 

Organic traffic is very important, as it should make up around 40% of your overall traffic. Having more organic traffic also helps search engine rankings even more! Organic traffic is free traffic, meaning you aren’t paying for advertisements or other methods to gain exposure. 

According to a Hubspot study, 91% of businesses that have used SEO as part of their marketing strategy has seen a significant return On Investment.  

Why Should You hire a Local SEO Company?
Better Search Engine Optimization Results

Having an SEO manager, will ensure that all the bases are covered and nothing is left out. There is a lot that goes into Search Engine Optimization, and missing pieces of the puzzle can mean less than desirable results. Here at Outrun Studio located in Idaho Falls, we know what needs to be done in order to fully optimize a website. 

Less Time Spent Figuring It All Out

Internet marketing can be trick to navigate, especially if you are brand-new to it. It takes time to hone these skills. By having a manager who knows exactly what to do and when to do it, you spend less time on the back end of the business and more time doing other things, including things you love! 

Done Right the First Time

There are a lot of things to do when optimizing a web page for SEO, but there are also a lot of things that you shouldn’t do. There are people who have tried to take advantage of the system, and in response search engines have caught on. Certain things can seem like they will help your search ranking, but they may end up hurting them instead. By having a reputable SEO company working with you, you know that your website is optimized the right way. 

Let Us Do the Heavy Lifting for You! 

There’s a reason why you’re here.  Maybe you are fed up and frustrated with trying to do this on your own without seeing results.  Maybe you are lost and overwhelmed with too much information and don’t even know where to begin with developing a marketing strategy, let alone how to deploy that strategy. 

Maybe you just don’t have the time or energy to dedicate to optimizing your website but still want the amazing benefits that search engine optimization offers. 

Maybe your current marketing company is just not living up to the hype and you know you can get better results elsewhere. 

By working with us, you can rest assured that your website is in great hands. We will work with you to develop a marketing strategy and deploy the proven techniques to get you results faster and get you the highest return on investment possible. 

How will I optimize your website?

While being an Online Marketing Director in the auto industry,  one of the highest competitive market in the world, I have learned a few tips and tricks to get any website ranking high in the search engine. 

Every website is different, so the optimization process will be different but a few principal aspects stay the same. In order to rank organically in the search engine, your website will need the  following:

  1. Strong and clean citations from other websites or directories.

  2. A clean interface with optimized title tags, metadata and content.

  3. Schema markup "Rich snippet" to let Google know what type of content you have on your website.

  4. Properly tagged images with "Alt attributes" letting the search engine know what the image is about.

  5. Content, content, and more content!

  6. Link building strategy to elevate your Domain score and put your website in front of your targeted audience.

  7. Time to dedicate to this method. SEO is not a rapid strategy. It will take between 6 to 12 months to see significant results.

And tons more! 

For more information, I invite you to read this list of 22 important key aspect of search engine optimization on

If you are ready to take the next step and optimize your website to start seeing amazing results, get in touch with us for a consultation! We would love to work with you and help you better achieve your goals.